Hansa Festival of Legends

On Sat March 23rd Hansa Pilsner took over Mary Fitzgerald Square in Newtown, Johannesburg to pay tribute to South African Legends such as Brenda Fassie and kwaito legend Arthur to name a few.

Fast Forward Interactive partnered with brand activation specialists Omage (http://www.omage.com) and played host to a unique and fun experience for the guests.

Through the use of a professional green-screen video studio set up, attendees could have their 15 seconds of fame in front of the camera.
Recording live, the team prompted guests to express themselves however they wanted whether that was dancing to backing tracks, singing or rapping.
These videos were fed to the big screen in the main stage area for all the 20 000 strong attendees to see.

It was an amazing activation and we would like to thank all those that aided in its success.

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